Project — 01 / 07
Entreconf
A farm-to-table modern creative website to match a bold rebrand.
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Project labelNo. 01
- Length
- 4 weeks
- Services
- CMS, Web Development, UI Design, UX Design
- Stack
- NextJS, Tailwind, Sanity.io, OpenAI, Postgres, Supabase
- Team
- Nat Watson (Design & Development), Sam Bates (Consultation & PM)
Built by humans
The brief
“We wanted something visually immersive to match our new branding”
EntreConf is the leading entrepreneurship and tech event and awards show in the South West.
Problems to solve
- 01
Outdated Wordpress stack
- 02
Difficult to edit & maintain
- 03
Inflexible production environment
Solutions
- 01
Ground-up development on a modern tech stack
- 02
Integrate AI-enhanced features & CMS
- 03
Create custom solutions to achieve desired results
How it grew
01 Seed
- Stakeholder interviews
- Brand immersion & tone of voice
- Success metrics definition
- Project roadmap setup
02 Sprout
- Sitemap & IA draft
- Page-level outcomes defined
- Animation concepts explored
- Wireframes & content flow
03 Harvest
- Next.js build setup
- Sanity CMS configuration
- Content modelling & schema design
- Admin workflows tested
04 Soil
- Sanity webhook integration
- Custom API layer built
- OpenAI vectorisation applied to transcripts
- Fuzzy keyword search prototyped
05 Prune
- QA & performance optimisation
- Video library search refined
- Personalised recommendations validated
- Public launch & handover
Up next — 02 / 07
Time for Therapy
A complete SaaS solution, built from the ground up to support therapists across the UK
Next project
Project labelNo. 02
- Length
- 6 weeks
- Services
- Web Development, UI Design, UX Design, CMS, Full-Stack Development
- Stack
- NextJS, Supabase, Tailwind, OpenAI, S3 Storage, Stripe
- Team
- Nat Watson (Project Lead)
Built by humans